Category Archives: Speaking

Continuous Pitch Of Proposals

During the break I asked Mykola Gurov:
“Do you speak at Agile Testing Days?”
Yes.”
Me too.
“What are you talking about?”
“Exploratory Testing and GDPR.”
“That is hot.”

That thing called feedback

If I want to talk on a conference, then I have to submit a summary of my talk with other relevant information like email address and name.

An important thing for making a good proposal is feedback. For my first pitch of my workshop I got a clear mail. No clarification or feedback would be given on my failed attempt.

I was not really interested in a discussion, but only in some points to improve.

Mail me more.
(On the notes of “Tell me more” of Summer Nights)

One conference gave me a ray of hope for a related talk:
GDPR is important.
Bless you.

Another conference gave me specific feedback:
what are you exactly going to do during the workshop?
That is rather useful.

Feedback on diverse proposals

This year the Global Diversity Call for Papers Day held a workshop in Amsterdam. And there were many other places all over the world. This organisation really wanted to increase the number of diverse speakers.

During the workshop I gave my smartphone to one of the workshop leaders. She read my proposal and I started to talk.

Her response was: “I thought it was only about accessibility law.”

My initial plan was to talk about accessibility law and privacy law.
My workshop missed focus, so I dropped the accessibility law.

Another exercise was writing a profile. If a speaker has no interesting profile, delegates might skip his or her session. Or worse the proposal is not accepted at all.

The structure of the exercise was:

  • Tell about myself to 2 other people.
  • Write a profile including myself.
  • Listen to all profiles.
  • Collect the profiles for later use.

Feedback on structure

Within a month I spoke two men who had experience with teaching. I told about Stephen Covey who wrote several books about leadership.

He was able to convey his ideas to a lot of people at the same time. Above all he kept them involved.

Then I described the structure of my workshop and they loved it.

Feedback by rehearsals

Pitching is fine, catching is great.

When I needed people to practice my workshop, I said:
“It is about GDPR and testing.”

Map Your Audience

On Twitter I saw the doubts about giving a talk about basic stuff. A person reacted that beginners need this information.

I agreed.
My reaction was that you need to pay attention to the  Zone of Proximity.

Rejected and reinvigorated

In the summer 2018 my proposal for a talk about testing and General Data Protection Regulation or GDPR was rejected by a test conference. A bit more tweaking.

This did not stop me to take this talk to the same conference. No speaker dropped out, so I turned it into a blog post serie.

Another opportunity opened for me. In the meantime I had gathered enough material for a workshop. My proposals for a workshop and a talk for the subject were turned down again. A little more patience.

It was April 2019. In Rotterdam a WordCamp was organised. This is a 1 day conference for WordPress users. There was a contest for an open slot, which I lost. Close, but honoured to lose.

In May 2019, I was notified that my workshop “A Lawful Thing To Test” was accepted by Agile Testing Days. Only 1 year to get my proposal right.

Lined and dotted

My reason for picking the beginner level was that I had studied GDPR for 1 and a half year. Another reason was that laws are uncommon ground for many testers.

A workshop or talk is great, if I do some practice rehearsals. So how did I find audience in the past?

For my rehearsals of a talk about a performance test I had 2 persons. That is not a lot.

Looking back a simple scale from unfamiliar with the project to familiar with the project might give enough feedback. This way
I got two dots at the end of the scale.
Scale from 'unfamiliar with project' to 'familiar with project' and two dots on the ends!
Another way to map these persons was looking at the experience with performance test. This results in the following graph.
Graph with a scale for 'experience performance test’, one dot at the beginning, and one dot at the middle!

For my rehearsals for my workshop about juggling and testing I had 5 people. Nowadays I would use a 2 dimensional mapping with two axes for juggling and testing.
A two dimensional graph with a horizontal axis ‘juggling’ and the vertical axis ‘testing’ with two dots in the left bottom, and three dots in the right bottom!

For my workshop about testing and GDPR a 2 dimensional map is enough.
A two dimensional graph with a horizontal axis ‘GDPR’ and the vertical axis ‘testing’ with one dot in the left bottom, one dot at the middle of the botton, and one dot in the middle!
I might add a 3rd axis with security testing.
A three dimensional graph with an axis ‘security testing’, an axis ‘GDPR’ and an axis ‘testing’!

But why should I ask experienced persons to test my workshop for beginners?

Told and sold

Suppose I would direct the movie Monsters Unlimited. Kids want to go and adults have to join. If there are only kids’ jokes, then parents would say:
“It takes 2 hours, but your kids have a great time.”

If I am smart, I would put in some jokes for grown-ups.
Advice could change to:
“This is a family movie.”

KYA or Know Your Audience is not difficult for a speaker.  My target audience for 1 talk was people unfamiliar with this subject. I asked, how many people had experience with performance testing.
I could not count the number of raised hands.

Brief panic.
Desperate joke:
“What are you doing here?”
I relaxed myself and continued.
I had intensively prepared myself for this.

This experience shaped my rehearsals.
My hands on workshop about testing and law is for beginner level and still experienced people might attend it. For all kinds of reasons.

  • Would you please accompany me to this workshop? You know about Exploratory Testing, so I can whisper some questions.
  • It is good for the group that we attend the same workshop. I know your expertise. Sorry, group first.
  • I have 3 years of experience with testing and GDPR. I might have missed something.
  • He writes good blog posts. I want to see him in real life.
  • He’s on Twitter.
  • He juggles.
  • Catan.

My challenge as a workshop leader is to provide information on 3 different levels:

  • If you see this, then you should do that.
  • If you use these patterns, you will find similar problems.
  • If you use this approach, then you can learn a lot more than now.

Finishing note

The Zone of Proximity is useful to let people grow in new jobs.

We need to speak. Let’s talk.

Especially, if you want to speak at a conference in 2019.

My New Year’s resolution is to speak at one conference. But it takes a lot of actions from my side.

This year I tweeted about sketch notes for a workshop. This triggered me to write this post about using visual tools in 3 acts.

Ready? Set. Read.

Act 1

A conference does not need a complete presentation in advance. So this is a huge time saver. Call it a lifehack.
Serious. Hack.

I always look at the theme of the conference. Most of the times this leads to 2 proposals. A proposal is a summary of something.

Something is what I am mulling about in my brains. I only have to put it in a mindmap.

There are several structures. A favourite one is an experience report. STAR is rather useful:

  • Situation
  • Tasks
  • Actions
  • Result

Once I was a test coordinator and I was requested to execute a performance test. I hired a performance tester. The website could handle the load properly, but the web masters had to cope with long delays. So I opted for a hybrid approach: a computer for a load test on the website and human testers acting as webmasters.
The result were acceptable response times.

Another way is to address nagging questions. This could lead to a presentation about exploratory testing and regulations.

What about this pitch?
I used Exploratory Testing in the healthcare domain. My tests passed audits in 2 consecutive years.
Pretty cool.

A nice workshop is based on exercises. No sweat no gain.

Structure is something like 1 exercise per hour including setup, doing and reflection.

I always go to the submission form and find all questions in advance. While submitting I prefer copy and paste. I copy the text in the note of a branch in a mindmap and I paste the text in the answer in the submission form. I try to avoid situations like ‘That will take another hour to answer this question properly’.

Most proposals have the following elements:

  • Info about speaker including speaking experience
  • Description
  • Summary
  • Takeaways

Okay time for a visual tool. Enter the mindmap.

For more details just click on the pic(ture).

Mindmap with branches exercises, title, and English alternative
In case you noticed some Dutch words, it is my mother language. So I translated some words in English. For the record this proposal was accepted after more than 2 years.

At the office I worked with TDD. This lead to this mindmap.

Mindmap with branches timeline, setting, references,termen, summary, description, metadata, and Oud

The description. summary, and takeaways are shown in blue and bold. I wrote a lot of thoughts in the branches. This proposal was rejected several times, so I turned this in a blog post serie.

This year General Data Protection Regulation needed a bit of exposure.
A mindmap with the branches activity A, test ideeeen, Zelf, Reported website, mailings, purchase X, purchase Y. and Blad
This proposal was not accepted and also this one was transformed in a blog post serie.

This minimal mindmap was a remake of other mindmaps.
A mindmap with the branches Exercises, Proposal, and Writing
It took me several attempts to get my workshop for blogging accepted for a test conference.

Act 2

[Update author: my opinion is not the same as the author of the referred characters, but I believe in the goodness of the good characters.]

The last years I use a lined notebook to make sketchnotes. It is my way to be creative in a visual way. I feel like a Merry Potter.


“A lot of people think you can only use a laptop to write blog posts. Well, this picture shows my tools I use for blogging. And yes, marker and paper have impact on my writing. Sometimes I have to rewrite whole sections.”

Music notes followed by ‘Spotify iTunes”. “MUSIC” has an arrow with “?” pointing to “Blogs”.
“Would you please raise your hand, if you use Spotify or iTunes?
Thank you. As expected most people listen to these services.
Personally I think music is important.
I see people nodding.
Question: why do you not use music in your blog posts?”

"Getting in the flow " followed by a curly lined arrow. "movement" pointing to a typewriter with "Type" and a pen with "write".!
“One of the difficult things with blogging is paralysis. What is my first section, first sentence, or my first word? What I do, is start writing and get in a flow. Movement of the body also leads movement of my mind.”

"Finding" Picture of fish "Marlin"!
“When I blogged a post, I discovered the heuristic ‘Finding Marlin’ Marlin stands for ‘Make a real life impression now’”.

Readers recognise situations like conservations. I just describe what I see and hear.”

"Start" pointing to "0.1" and versa. The same for "Start" and "0.2". The same for "Start" and "0.3". Under picture "etc. Retell.”!

“A good story develops over time. The first time I write a story it is bland. It does not excite me. So I change a few words for more speed and flavour.”

“Meta Blogging”, followed by a rectangle pointing to a rectangle pointing to a cloud. There is also an arrow from the first rectangle to the cloud.!
“A blog post is something I put in the cloud. First I make a file. The text including markup instructions I copy to the cloud for multiple edits and  publication. I blogged about this process. The most left rectangle is the blog post about writing blog post and the resulting blog post. I call it meta blogging.”

A watch followed by "Time Traveling"!
“This trick is a nice one. In the blog post from 3 October 2016 I was really delighted to be invited to speak for my first workshop at an international test conference covering my travel and accommodation costs. The post contains:
‘The fun has started.’
It points to a tweet of 6 September 2016 with the text ‘Yes seriously’.

It looks like I did some time traveling: blogging in October, tweeting in September, and finishing blogging in October. I only wrote towards the tweet, that contained my punchline.”

Act 3

Most of the times I got ideas for pictures from my sketch notes. In order to avoid copyright issues I use my own pictures and sketch notes. Or ask and get permission.

While studying User Experience, I heard about a designer making 50 designs in 50 days. I really liked his work in Amsterdam.
As a Dutchman I am biased. Of course.

Back on course. He made a booklet for frequently asked questions. There were 4 categories with questions. In 2 steps an answer for question was likely to be found.

Now I had a writing exercise for a blogging workshop. Um. Wait, I could use a similar structure for this part.

4 quandrants containing a snail, signpost, someone looking up to a bar, and an empty thought balloon!

  • Snail  meaning “Slow”
  • Signpost meaning “Direction”
  • Empty thought balloon meaning “No idea”
  • Someone looking up to a bar meaning “Bar too high”

I made this nice obstacle map. Attendees could place a sticky note on the map. With 50 attendees I could get a quick overview.
Let’s get visual.

But how to keep up with a beamer? I had 20 mini presentations to handle questions.

Scrolling
is boring.

In my mindmap I placed links to presentations. My first version was solution driven.
Wait, how was I supposed to jump to solutions?
No idea.

I changed the solution to verification of the right context. What were the symptoms? I also would ask some additional questions. Nothing is worse to misinterpret a problem encountered. That is the moment my voice start to Rumble Or … I start to Fumble For …

OK time for a little demo:

A mindmap with branches "Direction", "No Idea", "Slow", and "Bar too high"!
Using the presentation mode only the speaker – that’s me – can see the mind map. I click on “Direction” and all subbranches are opened. Then I click on “How do I write this down? ” and my first slide is shown for the attendees.

TExt balloon containing "How do I write this down?"!

“So basically this is the question, what you are struggling with.”

A tweet showing a photo of "Perron 9 3/4" at Utrecht Central Station. It is overlapped by "Time for magic"!
“I took this picture at a Dutch railway station. ‘Perron 9 3/4’ can be translated to ‘Platform 9 3/4’. This seems impossible.
Writing a blog post looks like magic for a lot of people. Let me take this as a starting point.”

Eye and "Characters"!

“If you look to the books about Harry Potter, there are several characters. It is not all about a single hero. Every interaction adds to the story. If I write blog posts, I can use different views like the tester, the scrum master, or the manager.”

Disclaimer

This blog post does not offer 100% acceptance success of proposals. See act 1. Writing proposals and making talks take a lot of practice. And some visual tools really helped me.

BTW

if you are still hesitating to talk, please consider https://techvoices.org .
[Update: TechVoices was formerly known as Speak Easy.]